How To Improve Hotel Customer Satisfaction With Lobby Television Programming

The hotel owner who does not provide lobby television programming is both ignoring a source of revenue for himself and doing his guests a disservice. Lobby televisions are found in three primary locations and can fulfill three very different functions.

1. Behind the counter

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Hotel guests appreciate hearing about the attractions and services that are offered in the local area. Advertisers are willing to pay to have that information disseminated to likely customers. A television displaying a combination of videos, pictures and digital signage is the perfect way to please both.

How To Improve Hotel Customer Satisfaction With Lobby Television Programming

These televisions can offer attractive and interesting multimedia displays about:

local activities,

high-end retail stores

tourist attractions

restaurants

limo and taxi services

airport services

in-house restaurant menus and hours

additional hotel services

All of this information can be offered silently and tastefully so that guests are not distracted by the advertising messages while they are interacting with hotel staff. These messages can be activated and updated by hotel management.

2. The waiting area

Guests may have to wait their turn to be served in the area around the counter. While they are there, they are standing and often have an uncomfortable situation with luggage or children to control. They will perceive a shorter waiting time when they are watching an entertaining show. They will feel greater overall satisfaction with the hotel when they have spent their waiting time with a pleasant distraction. It is important to have carefully selected programming for this area. The guests won't be there long and will be more entertained if they see something short enough to watch from start to finish. That is why companies like Dish Business specialize in lobby TV packages that deliver this type of programming. This includes lobby TV stations that broadcast:

news

weather

lifestyle tips

human interest feature stories

3. Lounging area

Hotels with large lobbies sometime group furniture around a television and give guests the power to change stations. Here guests may enjoy watching longer shows. Management may prefer to choose a more expansive menu of television channels for these areas.

The time that guests spend in a hotel lobby often affects their overall feeling about the place. Guests who remember satisfactory experiences there are more likely to recommend the hotel to others and to come back themselves. And lobby television programming are just one way hotel management can keep customer satisfaction levels high. Are you doing everything you can to make sure your guests are happy in the lobby?

How To Improve Hotel Customer Satisfaction With Lobby Television Programming

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Dish Network Is The Television Service To Shop For

When shopping around for the best service of any type it's important to realize that while some services have their own unique strengths over their competitors, the service that you should choose is the one that meets your needs the best not just the one that has any one area that's stronger than the others. This is true of television service providers too. If you're shopping around for a television service provider there are probably a number of things that you'd like to have in whatever television service you choose. In all likelihood these things include a decent number of channels and reliable service for a reasonable price.

On all of those counts, Dish Network is a superior service than the average cable TV company. While the average cable TV company provides you with between ninety and one hundred and twenty channels, Dish Network can provide you with up to three hundred channels. Possibly more depending on which programming package you go with and what kinds of extra channels you decide to add on to it.

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While extra channels may not be one of the things you're specifically looking for when you shop around for television service, they can go a long way toward making your programming package exactly the way that you want it to be. Dish Network offers additional channels including seasonal sports subscriptions, local channels, special interest channels, and Sirius satellite radio channels. You can also get international programming in any of nineteen different foreign languages including French, Armenian, Korean, Japanese, Italian, Arabic, Greek, Hebrew, Chinese, and many more.

Service reliability is also a big thing that you want to look for. On average Dish Network satellite TV tends to be much more reliable than cable TV in terms of outages and other problems of that nature. The only thing that cable TV may be better at than satellite TV is continuing service during adverse weather conditions. That's because the cables that deliver cable TV programming are buried in the ground, making them more resistant to weather conditions that can disrupt the satellite TV signal beyond the receiver's ability to filter out interference. While this is worth considering, it should also be pointed out that cable TV is only resistant to weather conditions to a point. With extreme flooding and landslides, the cables can be taken out entirely and you could be left without television service for days or even weeks. If you had a satellite TV system from Dish Network in the same situation, you could get back to watching TV as soon as the weather is clear and the power is restored.

Value is also an important part of choosing a television service provider, and Dish Network beats the average cable TV provider in that way too. That's because the minimum programming package from a cable TV service that has any substance will cost about seventy dollars a month. Contrast that with the fact that you can get Dish Network's entry level, though still substantial, America's Top 60 Entertainment Package for about thirty a month, and you see instant savings of about forty dollars a month.

All of these factors make it clear that while cable TV has its one strength, Dish Network has an incredible advantage.

Dish Network Is The Television Service To Shop For

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